Big Ideas for Small Business Blog

The Small Business Council of the Edmond Chamber has launched a blog dedicated to its fellow small business members. This monthly blog will cover a variety of topics related to small business management, education and growth. 

Fake News or Credible News Stories: No Russians in Our Ad Department

Fake News or Credible News Stories: No Russians in Our Ad Department

According to an article that appeared in the Oklahoman, businesses are noticing the dangers of Facebook as not only a time waster but other unintended social consequences. The article makes the point that these consequences are starting to catch up with Facebook.

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Women in Business: Take a Deep Breath

Women in Business: Take a Deep Breath

There’s no doubt- women are opening businesses throughout the U.S., and specifically in Oklahoma, at an increasingly high rate and are making huge impacts on local and national economies. Not only new business startups, but the growth of existing women-led businesses is rapid and women are beginning to leverage their role in the marketplace with new vigor. This impressive growth is encouraging and we want to see more women following suit.

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How to Spot Fake News

How to Spot Fake News

I had a good career in journalism. I feel like my experience should make me an expert at spotting fake news. But the proliferation of information available on social media means it’s challenging for anyone to decipher fact from fiction.

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You Don't Need More Time. You Need More Capacity.

You Don't Need More Time. You Need More Capacity.

Have you ever wondered why Barack Obama only wears blue or gray suits? Or why Steve Jobs wore the same black turtleneck every day? Why did San Francisco 49ers football coach Steve Walsh set the first 20+ offensive plays of the game regardless of the situation? The answer is capacity.

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Prioritize Your Health When Busy

Prioritize Your Health When Busy

Trying to keep up with our work, families and social lives can put a damper on many people’s fitness schedule. We feel like we can’t possibly do any more than we are doing right now. I see this time of year frequently get people distracted from their fitness routines. The busy schedules, changing weather and just loss of motivation all contribute. Did you start out the year motivated and ready to make it your year to lose weight and get fit? If so, you and millions of others did too.

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Always Hiring

Always Hiring

Great business owners are always looking at what the best companies are doing and trying to figure out how to imitate them. Even if you’ve never been so deliberate as to do that, you are likely imitating several things that you’ve seen succeed at other businesses. As they say, “why re-invent the wheel?”

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The Importance of Both Proactive and Reactive Cybersecurity Planning

The Importance of Both Proactive and Reactive Cybersecurity Planning

There are so many important details to cover when addressing a complicated topic like cybersecurity that it can be difficult for leaders to know where to start. If you’re a small business, it can be even more difficult, because a lot of solutions seem to be designed for larger organizations.

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Your Marketing Plans Are, Like, So Last Year

Your Marketing Plans Are, Like, So Last Year

New Year’s resolutions typically represent the pursuit of health and fitness goals or tackling a new challenge.
For businesses, the New Year is an opportunity to reflect on how a company can take its marketing strategies to the next level and ditch plans that are, like, so last year.
It’s time to re-examine five marketing tactics that worked last year. We will also discuss if they are here to stay.

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In The Market For Marketing?

In The Market For Marketing?

As important as it is, it can also get a bit overwhelming. Let’s face it, it’s not 1980 anymore, and the opportunities for enhancing your brand in today’s market are more plentiful [and confusing] than ever.
If you want to tackle this beast, and overcome the confusion, try starting with these three basic steps.

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Put Your Chamber Membership to Work for Your Business

Put Your Chamber Membership to Work for Your Business

We’ve all heard someone say “Joining the Chamber is like buying a gym membership – you have to use it to get something out of it.” And the concept is a good one, but it’s incomplete.

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