Big Ideas for Small Business Blog
The Small Business Council of the Edmond Chamber has launched a blog dedicated to its fellow small business members. This monthly blog will cover a variety of topics related to small business management, education and growth.
2018 is offering a whole lot of opportunity, but along with that, a whole lot of change in how we market to our customers.Read More
I’m a dog person. (Wo)man’s best friend has stolen my heart forever. I’m active in my local humane society and rescue organization as a volunteer and donor, and my family adopted two dogs into our home. I’ve learned a lot while trying to keep my furry kids happy, safe and alive. Some of those lessons apply to our clients at Candor.Read More
According to an article that appeared in the Oklahoman, businesses are noticing the dangers of Facebook as not only a time waster but other unintended social consequences. The article makes the point that these consequences are starting to catch up with Facebook.Read More
There’s no doubt- women are opening businesses throughout the U.S., and specifically in Oklahoma, at an increasingly high rate and are making huge impacts on local and national economies. Not only new business startups, but the growth of existing women-led businesses is rapid and women are beginning to leverage their role in the marketplace with new vigor. This impressive growth is encouraging and we want to see more women following suit.Read More
I had a good career in journalism. I feel like my experience should make me an expert at spotting fake news. But the proliferation of information available on social media means it’s challenging for anyone to decipher fact from fiction.Read More
Have you ever wondered why Barack Obama only wears blue or gray suits? Or why Steve Jobs wore the same black turtleneck every day? Why did San Francisco 49ers football coach Steve Walsh set the first 20+ offensive plays of the game regardless of the situation? The answer is capacity.Read More
Trying to keep up with our work, families and social lives can put a damper on many people’s fitness schedule. We feel like we can’t possibly do any more than we are doing right now. I see this time of year frequently get people distracted from their fitness routines. The busy schedules, changing weather and just loss of motivation all contribute. Did you start out the year motivated and ready to make it your year to lose weight and get fit? If so, you and millions of others did too.Read More
Great business owners are always looking at what the best companies are doing and trying to figure out how to imitate them. Even if you’ve never been so deliberate as to do that, you are likely imitating several things that you’ve seen succeed at other businesses. As they say, “why re-invent the wheel?”Read More
There are so many important details to cover when addressing a complicated topic like cybersecurity that it can be difficult for leaders to know where to start. If you’re a small business, it can be even more difficult, because a lot of solutions seem to be designed for larger organizations.Read More
New Year’s resolutions typically represent the pursuit of health and fitness goals or tackling a new challenge.
For businesses, the New Year is an opportunity to reflect on how a company can take its marketing strategies to the next level and ditch plans that are, like, so last year.
It’s time to re-examine five marketing tactics that worked last year. We will also discuss if they are here to stay.